Pride & Groom Pet Shop
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    • Barking Bakery NEW!
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    • Dog Toys >
      • Ancol Dog Toys
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All items listed for pick up, can be delivered locally for FREE!

On Sale

On Sale

Supreme Chicken & Potato

£1.95 - £27.90

A complete, low allergen, cereal free HYPOALLERGENIC food in the form of a mid-size, round kibble. Suitable for hypersensitive Adult Working Dogs with very sensitive digestion, particularly if standard HYPOALLERGENIC products (rice or maize based) have continued to present problems. This recipe is completely grain free; the carbohydrate source is potato only, which is an excellent alternative source for dogs requiring a cereal free option). 

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Supreme Duck & Potato

£2.70 - £32.00

A complete, low allergen, cereal free HYPOALLERGENIC food in the form of a mid-size, round kibble. Suitable for hypersensitive Adult Working Dogs with very sensitive digestion, particularly if standard HYPOALLERGENIC products (rice or maize based) have continued to present problems. This recipe is completely grain free; the carbohydrate source is potato only, which is an excellent alternative source for dogs requiring a cereal free option). 


We bag this up in 1kg bags or can be brought by the sack.

Buy Now

Supreme Salmon & Potato

£2.80 - £33.00

A complete, low allergen, cereal free HYPOALLERGENIC food in the form of a mid-size, round kibble. Suitable for hypersensitive Adult Working Dogs with very sensitive digestion, particularly if standard HYPOALLERGENIC products (rice or maize based) have continued to present problems. This recipe is completely grain free; the carbohydrate source is potato only, which is an excellent alternative source for dogs requiring a cereal free option). 


We bag this up in 1kg bags or can be brought by the sack.

Buy Now

Prem+ Chicken & Rice

£2.20 - £23.00

A Complete & Balanced, low allergen food for Adult Working Dogs, in the form of a mid-size round kibble. Being a hypoallergenic recipe, this food is especially suitable for dogs with sensitive digestion, or food intolerances / allergies. With pre and pro biotics to aid digestion, plus a blend of herbs and spices to enhance palatability and offer other benefits such as fresher breath. Also includes an added joint pack comprising of Glucosamine, Chondroitin and MSM to promote healthy joints.

We bag this up in 1kg bags or can be brought as a full 15kg sack.​​​​​​

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Prem+ Salmon & Rice

£2.40 - £25.00

A Complete & Balanced, low allergen food for Adult Working Dogs, in the form of a mid-size round kibble. Being a hypoallergenic recipe, this food is especially suitable for dogs with sensitive digestion, or food intolerances / allergies. With pre and pro biotics to aid digestion, plus a blend of herbs and spices to enhance palatability and offer other benefits such as fresher breath. Also includes an added joint pack comprising of Glucosamine, Chondroitin and MSM to promote healthy joints.​​​​​​

Buy Now

Premium Chicken Adult

£1.85 - £20.00

A Complete & Balanced, low allergen food for Adult Working Dogs, in the form of a mid-size round kibble. Being a hypoallergenic recipe, this product is especially suited for dogs with sensitive digestion, food intolerances, or skin allergies. As it is Rice based, this is much more gentle on the digestion (in comparison to cheaper wheat based foods).

When feeding for the first time, we recommend that you introduce the product gradually over a number of days, until it replaces all other food.

We bag this up ourselves in 1kg bag or can be brought by the sack. 

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Premium Light Chicken

£2.00 - £21.00

Chicken & Rice Hypoallergenic Complete Food in the form of a small round kibble, uitable for Senior and Resting Working Dogs, or for Working Dogs requiring weight control. This is a low allergen hypoallergenic recipe (ideal for dogs with sensitive digestion or food intolerances/allergies)

Superb value for money when compared SAME RECIPE branded products 

Manufactured in the UK; fixed formulation (recipe does not alter batch on batch)

Supplemented with a range of essential vitamins & minerals

High quality, highly digestible ingredients only

Made with Human Grade Chicken – Provides essential amino acids and helps to aid growth and development.


We bag this up in 1kg bags or can be brought by the sack.

Buy Now

On Sale

On Sale

Premium Lamb Adult Small Bite

£2.00 - £19.00

Lamb & Rice Hypoallergenic Complete Food in the form of a small round kibble, for Adult Working Dogs requiring a smaller sized biscuit.


This is a low allergen hypoallergenic recipe (ideal for dogs with sensitive digestion or food intolerances/allergies)


Superb value for money when compared SAME RECIPE branded products

Manufactured in the UK; fixed formulation (recipe does not alter batch on batch)

Supplemented with a range of essential vitamins & minerals

High quality, highly digestible ingredients only

Made with Human Grade Lamb – Provides essential amino acids and helps to aid growth and development.

Buy Now

Premium Chicken Puppy

£2.20 - £23.00

Chicken & Rice Hypoallergenic Complete Puppy Food in the form of a very small, round kibble

Suitable for Puppies from Weaning, to Junior Working Dogs

Can also be fed to pregnant and lactating bitches

This food can be soaked with warm water, and mashed to form a 'porridge' for weaning

Low allergen hypoallergenic recipe (ideal for dogs with sensitive digestion or food intolerances/allergies)


We bag this up in 1kg bags or can be brought in a full 15kg sack.

Buy Now
We also bag these in 1kg bags!
​Available online or from the shop.
​
  • Home
  • Food & Treats
    • Barking Bakery NEW!
    • Yogies NEW!
    • Frozzys & Freeze Pops
    • RAW
    • Bone Broth Paws & Fruit Paws
    • Natures Menu Raw
    • Country Hunter Raw Nuggets
    • WALKER and DRAKE Cold Press Food & Treats
    • Pride & Groom Natural Pet Food
    • Complete Dog Food
    • Fold Hill Mixer
    • Puppy Foods
    • Naturediet
    • Natures Deli
    • Forthglade Dog's Dinners & Treats
    • LILY'S Kitchen
    • Edgard & Cooper NEW!
    • Wagg Treats
    • The Ostrich Range
    • Pure Range 100% Natural
    • Natural Treats
    • BUFFALO NATURAL DOG TREATS
    • Other Treats
    • Pawtato Dog Chews (Vegan)
    • KAI KURI (Air-Dried Treats) NEW!
    • Pet Munchies
    • Trixie Treats
    • Yakers
    • Webbox
    • Arkwrights
    • Chappie
    • Harringtons
    • Butchers Dog & Puppy Foods
    • Cat & Kitten Foods
    • Dreamies Cat Treats
  • Doodlebone
    • Jackets
    • Dog Blankets
    • Airmesh Dog Muzzle
    • Bold Dog Collars
    • Bold Padded Collars
    • Bold Dog Leads
    • Other Leads
    • Airmesh Harness
    • Snappy Harness
    • Neo-Flex Harness
    • X-Over Harness
  • Accessories
    • TRIXIE Julius K9 Harnesses
    • Coats, Jumpers & More
    • Leads
    • Dog Collars
    • Cat Collars & Harnesses
    • Feeding Bowls & Mats
    • Grooming Equipment
  • Health & Hygiene
    • Shampoo's
    • Pet Perfume & Odourisers
    • Earth Rated Poo Bags
    • Whimzees Dental Care
    • Puppy Care
    • Health Care
    • Frontline
    • Johnson's 4fleas
    • Other Flea Products
    • Calming & Anxiety Relief
    • Pet Disinfectant & More
    • Cat Litter
  • Toys
    • Dog Toys >
      • Ancol Dog Toys
      • Kong Dog Toys
      • Other Dog Toys
    • Cat Toys
  • Pet Beds
  • Small Pets & Reptiles
    • Small Animal Bedding
    • Rabbit & Guinea Pig
    • Naturespaws
    • Rodents
    • Ferret
    • Live & Frozen Reptile Food
    • Reptile Accessories
  • Bird & Wildlife
  • Chickens & Ducks
  • Fish
  • Contact Us