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Pride & Groom
​Natural Pet Food

May Price increase
To be as open as possible on the cost increases, I have listed below some of the price increases we have received and are absorbing at the moment, and do not show any signs of reducing or levelling off.

Packaging costs up 50% plus extended lead times
  • Poultry Fat up 39.8% since Oct 2021, and 155% since the start of 2021
  • Rice – up 40%
  • Wheat products up 30% with no stability in the market due to the Ukraine war
  • Transport costs up 15% but with an additional fuel surcharge of 20% imposed per delivery
  • Poultry Meal up 32%
  • Energy cost up 40%
I hope you can understand the reasoning behind our price increases. We have held off implementing these as long as we can.

Grain Free Lamb & Sweet Potato With Mint (Limited Edition) NEW!

£9.99

A high meat recipe with added mint to support healthy digestion.

 

Composition:

50% Lamb (including; lamb (27%), lamb meal (21%), lamb gravy (2%)), dried sweet potato (32%), dried potato (6%), lamb fat, linseed, beet pulp, vegetable stock, dried mint (0.75%), minerals, dried algae (as a source of DHA), yeast (as a source of mannan-oligosaccharides (prebiotic MOS; 0.1%)), chicory root extract (as a source of fructo-oligosaccharides; (prebiotic FOS; 0.1%)), dried fennel, green lipped mussel powder, dried rosemary, glucosamine, chondroitin sulphate.

 

Nutritional Additives (per kg):

Vitamins: Vitamin A 35,000 IU, Vitamin D3 3,500 IU, Vitamin E 560 mg.

 

Trace Elements:

Zinc (as Zinc oxide) 70 mg, Zinc (as Zinc chelate of protein hydrolysates) 50 mg, Iron (as Iron (II) sulphate monohydrate) 40 mg, Copper (as Copper (II) sulphate pentahydrate) 5 mg, Manganese (as Manganese (II) oxide) 25 mg, Iodine (as Calcium iodate anhydrous) 1.5 mg, Selenium (as Sodium selenite) 0.2 mg; Antioxidants: Tocopherol extracts from vegetable oils 66 mg.

 

Analytical Constituents:

Crude Protein 24%, Crude Fat 12%, Crude Fibre 4%, Crude Ash 11%

Metabolisable Energy: 344 kcal ME/100g.

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Grain Free Salmon, Trout & Sweet Potato With Asparagus 2kg (Limited Edition) NEW!

£9.99

Sold out

An all natural fish recipe that’s tasty and nutritious, suitable for all breeds!

Composition:

50% Salmon and Trout (including; trout (23%), salmon meal (21%), salmon (4%), salmon stock (2%)), dried sweet potato (30.5%), dried potato (6%), beet pulp, dried asparagus (4%), linseed, minerals, vegetable stock, dried algae (as a source of DHA), yeast (as a source of mannan-oligosaccharides (prebiotic MOS; 0.1%)), dried chicory root extract (as a source of fructo-oligosaccharides; (prebiotic FOS; 0.1%)), dried fennel, green lipped mussel powder, dried rosemary, glucosamine, chondroitin sulphate.

 

Nutritional Additives (per KG)

Vitamins: Vitamin A 35,000 IU, Vitamin D3 3,500 IU, Vitamin E 560 mg;

 

Trace Elements:

Zinc (as Zinc oxide) 70 mg, Zinc (as Zinc chelate of protein hydrolysates) 50 mg, Iron (as Iron (II) sulphate monohydrate) 40 mg, Copper (as Copper (II) sulphate pentahydrate) 5 mg, Manganese (as Manganese (II) oxide) 25 mg, Iodine (as Calcium iodate anhydrous) 1.5 mg, Selenium (as Sodium selenite) 0.2 mg; Antioxidants: Tocopherol extracts from vegetable oils 66 mg

 

Analytical Constituents:

Crude Protein 26%, Crude Fat 14%, Crude Fibre 3%, Crude Ash 9%

Metabolisable Energy: 368 kcal ME/100g

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On Sale

On Sale

Grain Free Salmon & Sweet Potato 2kg

£9.99 £8.99

Natural Pet Food

High Meat Content

Hypoallergenic

Totally grain free

Complete and balanced

delivers all your dog's dietary needs

Composition: Salmon 42% (Salmon Meal 24%, Salmon 18% ), Sweet Potato (18%) Potato (16%), Chicken Oil, Alfalfa, Peas, Digest, Salmon Oil, Whole Linseed, Minerals, Seaweed Meal, Prebiotic MOS, Prebiotic FOS, Carrots, Tomatoes, Glucosamine, Yucca extract, Chondroitin, Rosemary, Spinach, Thyme, Marjoram, Oregano, Parsley, Sage, Green Tea, Cranberry.

Nutritional Analysis (Per KG): Vitamins: Vitamin A 24,500 - IU, Vitamin D3 - 2,450 IU, Vitamin E - 245 IU.

Trace Elements: Zinc chelate of amino acid hydrate - 333mg, Zinc sulphate monohydrate - 167 mg, Manganese sulphate monohydrate - 78 mg , Cupric sulphate pentahydrate - 40mg, Calcium iodate - 2.46 mg/kg, Selenised yeast (Inactivated) - 87 mg. Antioxidants (a rich blend of mixed tocopherols and rosemary extract).

Analytical Constituents: Crude Protein - 28%, Oils & Fats - 16%, Crude Fibre - 3.2%, Crude Ash - 9%.

Buy Now

On Sale

On Sale

Grain Free Lamb & Sweet Potato 2kg

£9.55 £8.55

Natural Pet Food

High Meat Content

Hypoallergenic

Totally grain free

Complete and balanced

Delivers all your dog's dietary needs

Composition: Dehydrated Lamb (26%), Fresh Lamb (18%), Sweet Potato (15%), Potato (14%), Chicken Oil, Yeast & Yeast Extracts, Alfalfa, Digest, Salmon Oil, Whole Linseed, Minerals, Seaweed Meal, Prebiotic MOS, Prebiotic FOS, Carrots, Tomatoes, Glucosamine, Yucca extract, Chondroitin, Rosemary, Spinach, Thyme, Marjoram, Oregano, Parsley, Sage, Green Tea, Cranberry.

Nutritional Analysis (Per KG) Vitamins: Vitamin A - 24,500 IU, Vitamin D3 - 2,450 IU, Vitamin E - 245 IU.

Trace Elements: Zinc chelate of amino acid hydrate - 333mg, Zinc sulphate monohydrate - 167 mg, Manganese sulphate monohydrate - 78mg, Cupric sulphate Pentahydrate - 40 mg, Calcium iodate - 2.46 mg/kg, Selenised Yeast (Inactivated) - 87 mg, Antioxidants (a rich blend of mixed tocopherols and rosemary extract).

Analytical Constituents: Crude Protein - 28%, Oils & Fats - 16%, Crude Fibre - 3.2%, Crude Ash - 9.8%.

Buy Now

Grain Free Chicken & Sweet Potato 2kg

£9.00

Natural Pet Food

High Meat Content

Hypoallergenic

Totally grain free

Complete and balanced

Delivers all your dog's dietary needs

Composition: Dehydrated Chicken (29%), Fresh Chicken (18%), Sweet Potato (18%), Potato (16%), Chicken Oil, Alfalfa, Peas, Digest, Salmon Oil, Whole Linseed, Minerals, Seaweed Meal, Prebiotic MOS, Prebiotic FOS, Carrots, Apples, Tomatoes, Glucosamine, Yucca Extract, Chondroitin, Rosemary, Spinach, Thyme, Marjoram, Oregano, Parsley, Sage, Green Tea, Cranberry.

Nutritional Analysis (Per KG) Vitamins: Vitamin A - 24,500 IU, Vitamin D3 - 2,450 IU, Vitamin E - 245 IU.

Trace Elements: Zinc Chelate of Amino Acid Hydrate - 333mg, Zinc Sulphate Monohydrate - 167 mg, Manganese Sulphate Monohydrate - 78 mg, Cupric Sulphate Pentahydrate - 40 mg,

Calcium Iodate - 2.46 mg/kg, Selenised Yeast (Inactivated) - 87 mg, Antioxidants (A rich blend of mixed tocopherols and rosemary extract).

Analytical Constituents: Crude Protein - 28%, Oils & Fats - 16%, Crude Fibre - 3.2%, Crude Ash - 8%.

Buy Now

On Sale

On Sale

Grain Free Chicken & Sweet Potato 12kg

£40.00 £36.00

Natural Pet Food

High Meat Content

Hypoallergenic

Totally grain free

Complete and balanced

Delivers all your dog's dietary needs

Composition: Dehydrated Chicken (29%), Fresh Chicken (18%), Sweet Potato (18%), Potato (16%), Chicken Oil, Alfalfa, Peas, Digest, Salmon Oil, Whole Linseed, Minerals, Seaweed Meal, Prebiotic MOS, Prebiotic FOS, Carrots, Apples, Tomatoes, Glucosamine, Yucca Extract, Chondroitin, Rosemary, Spinach, Thyme, Marjoram, Oregano, Parsley, Sage, Green Tea, Cranberry.

Nutritional Analysis (Per KG) Vitamins: Vitamin A - 24,500 IU, Vitamin D3 - 2,450 IU, Vitamin E - 245 IU.

Trace Elements: Zinc Chelate of Amino Acid Hydrate - 333mg, Zinc Sulphate Monohydrate - 167 mg, Manganese Sulphate Monohydrate - 78 mg, Cupric Sulphate Pentahydrate - 40 mg,

Calcium Iodate - 2.46 mg/kg, Selenised Yeast (Inactivated) - 87 mg, Antioxidants (A rich blend of mixed tocopherols and rosemary extract).

Analytical Constituents: Crude Protein - 28%, Oils & Fats - 16%, Crude Fibre - 3.2%, Crude Ash - 8%.

Buy Now

On Sale

On Sale

Grain Free Lamb & Sweet Potato 12kg

£42.50 £38.25

Natural Pet Food

High Meat Content

Hypoallergenic

Totally grain free

Complete and balanced

Delivers all your dog's dietary needs

Composition: Dehydrated Lamb (26%), Fresh Lamb (18%), Sweet Potato (15%), Potato (14%), Chicken Oil, Yeast & Yeast Extracts, Alfalfa, Digest, Salmon Oil, Whole Linseed, Minerals, Seaweed Meal, Prebiotic MOS, Prebiotic FOS, Carrots, Tomatoes, Glucosamine, Yucca extract, Chondroitin, Rosemary, Spinach, Thyme, Marjoram, Oregano, Parsley, Sage, Green Tea, Cranberry.

Nutritional Analysis (Per KG) Vitamins: Vitamin A - 24,500 IU, Vitamin D3 - 2,450 IU, Vitamin E - 245 IU.

Trace Elements: Zinc chelate of amino acid hydrate - 333mg, Zinc sulphate monohydrate - 167 mg, Manganese sulphate monohydrate - 78mg, Cupric sulphate Pentahydrate - 40 mg, Calcium iodate - 2.46 mg/kg, Selenised Yeast (Inactivated) - 87 mg, Antioxidants (a rich blend of mixed tocopherols and rosemary extract).

Analytical Constituents: Crude Protein - 28%, Oils & Fats - 16%, Crude Fibre - 3.2%, Crude Ash - 9.8%.

Buy Now

On Sale

On Sale

Grain Free Salmon & Sweet Potato 12kg

£42.99 £38.69

Natural Pet Food

High Meat Content

Hypoallergenic

Totally grain free

Complete and balanced

delivers all your dog's dietary needs

Composition: Salmon 42% (Salmon Meal 24%, Salmon 18% ), Sweet Potato (18%) Potato (16%), Chicken Oil, Alfalfa, Peas, Digest, Salmon Oil, Whole Linseed, Minerals, Seaweed Meal, Prebiotic MOS, Prebiotic FOS, Carrots, Tomatoes, Glucosamine, Yucca extract, Chondroitin, Rosemary, Spinach, Thyme, Marjoram, Oregano, Parsley, Sage, Green Tea, Cranberry.

Nutritional Analysis (Per KG): Vitamins: Vitamin A 24,500 - IU, Vitamin D3 - 2,450 IU, Vitamin E - 245 IU.

Trace Elements: Zinc chelate of amino acid hydrate - 333mg, Zinc sulphate monohydrate - 167 mg, Manganese sulphate monohydrate - 78 mg , Cupric sulphate pentahydrate - 40mg, Calcium iodate - 2.46 mg/kg, Selenised yeast (Inactivated) - 87 mg. Antioxidants (a rich blend of mixed tocopherols and rosemary extract).

Analytical Constituents: Crude Protein - 28%, Oils & Fats - 16%, Crude Fibre - 3.2%, Crude Ash - 9%.

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Meaty Mix 15kg

£22.50

Composition: Whole Wheat, Dried Meat Chunks (12%), Wheatfeed, Beef Meat Meal, Flaked Peas, Poultry Oil, Whole Maize, Poultry Meat Meal, Maize Gluten Meal, Brewers Yeast, Fish Meal, Soya Oil, Limestone Flour, Yucca Schidigera extract.

Nutritional Additives - Vitamins: Vitamin A 15,000 iu/kg, Vitamin D3 1,480 iu/kg, Vitamin E 81mg/kg (as alpha tocopherol).

Trace Elements: Ferrous sulphate monohydrate 148mg/kg, Zinc oxide 103mg/kg, Manganese oxide 30mg/kg, Cupric sulphate pentahydrate 15mg/kg, Calcium iodate anhydrous 1.21mg/kg, Sodium Selenite 0.24mg/kg, Antioxidants and Colourants.

Analytic Constituents: Crude Protein 23.0%, Oils & Fats 11.0%, Crude Fibres 3%, Crude Ash 5%

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Museli 15kg

£19.00

Composition: Wheat, Maize, meat and animal derivatives, vegetables, oils and fats, fish and fish derivatives, minerals and vitamins.

Nutritional Analysis (Per KG) Vitamins: Vitamin A - 14,220 IU/kg, Vitamin D3 - 1,044 IU/kg, Vitamin E - 90 IU/kg

Trace Elements: Zinc sulphate monohydrate - 228 mg/kg, Ferrous sulphate monohydrate - 37 mg/kg, Manganese sulphate monohydrate - 31 mg/kg, Copper sulphate pentahydrate - 7mg/kg, Calcium iodate anhydrous - 0.26 mg/kg, Selenium selenite - 0.21 mg/kg. Antioxidants.

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Wild Boar Bites 200g NEW!

£8.95

100% Wild Boar

These tasty aromatic 100% pure Wild Boar meat bites are a great source of protein with many additional benefits. Cut into handy cubes, they make an ideal treat or reward for your dog.

These tasty Grain Free bites are suitable for all puppies & dogs regardless of size, shape or age.

Analytical Constituents:

Protein 51.9%, Fat 36.8%, Ash 5.5%

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Venison Bites 200g NEW!

£8.95

100% Venison

These tasty, aromatic 100% pure Venison meat bites are great source of protein with many additional benefits. Cut into handy cubes, they make an ideal treat or reward for your dog.

Our Venison bites are a rich source of high-quality protein and low in cholesterol. They are made from free range venison raised without the use of antibiotics and hormones. Venison meat has fewer calories, less fat and more iron then any other type meat making them a great healthy power snack!

Suitable for all puppies & dogs regardless of size, shape or age.

Analytical Constituents:

Protein: 54.2%, Fat: 29.8%, Ash: 2.9%

Buy Now
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  • Home
  • Clearance Sale!
  • Food & Treats
    • Pet Treat Boxes & More
    • Frozzys & Freeze Pops
    • Doggy Doggy Yum Yum NEW!
    • Bone Broth Paws & Fruit Paws
    • RAW
    • Natures Menu Raw
    • Country Hunter Raw Nuggets
    • WALKER and DRAKE Cold Press Food & Treats
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    • Fold Hill Mixer
    • Puppy Foods
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    • Barking Bakery
    • Wagg Treats
    • Anco Natural Treats
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    • BUFFALO NATURAL DOG TREATS
    • Other Treats
    • Pawtato Dog Chews (Vegan)
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    • Pet Munchies
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    • Webbox
    • Chappie
    • Harringtons
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